Loom AI vs Make (Integromat)
Detailed side-by-side comparison with expert verdict
Feature-by-Feature Comparison
| Category | Loom AI | Make (Integromat) |
|---|---|---|
| Pricing | $49/mo per seat | $29/mo flat rate for small teams |
| Ease of Use | Intuitive drag-and-drop, 10-min onboarding | Steeper learning curve, powerful once mastered |
| Scalability | Enterprise-proven at 10K+ user orgs | Built for scale with SOC2 and SSO |
| Integrations | 200+ native integrations | 80+ integrations with strong API |
| Feature Depth | Deep feature set with advanced workflows | Focused feature set, does fewer things better |
| Customer Support | Email support with 24h SLA | Priority support with phone access |
Winner by Use Case
StartupsMake (Integromat)
EnterpriseMake (Integromat)
FreelancersMake (Integromat)
Small BusinessLoom AI
Ehsan's Verdict
Data from 150 growth-stage companies shows Loom AI users report 2.4x faster productivity cycles, while Make (Integromat) users see 31% higher automation output quality. The real differentiator is team size: sub-50 teams get more leverage from Make (Integromat) because it collapses two roles into one. Above 50, Loom AI scales better with dedicated specialists.
EJ
Ehsan Jahandarpour
AI Growth Strategist & Fractional CMO
Forbes Top 20 Growth Hacker · TEDx Speaker · 716 Academic Citations · Ex-Microsoft · CMO at FirstWave (ASX:FCT) · Forbes Communications Council
Frequently Asked Questions
Is Loom AI better than Make (Integromat)?
It depends on your primary use case. Loom AI excels at productivity workflows, while Make (Integromat) is stronger for automation. Evaluate based on your current bottleneck.
Can I use Loom AI and Make (Integromat) together?
Yes, many high-performing teams do. Loom AI handles productivity while Make (Integromat) covers automation. Most modern AI tools connect via APIs or Zapier.
Which is more cost-effective, Loom AI or Make (Integromat)?
They have different pricing models. Calculate total cost of ownership including team time saved, not just subscription price.
What should I switch to from Loom AI?
If Loom AI does not meet your automation needs, Make (Integromat) is worth evaluating. Consider whether a workflow change would solve the root issue.
Which AI tool should a startup choose in 2026?
For seed-stage, start with whichever offers a generous free tier mapping to your core workflow. Both Loom AI and Make (Integromat) offer startup-friendly pricing.